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GIVEAWAY • OPEN NOW

Nothing beats a

CURL-AWAY

Two prizes, one easy routine, zero guesswork. Enter for your shot at months of curl care — because your curls deserve better than trial and error.

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We built Curls Made Easy because wash day shouldn't feel like a second job.

Curly hair doesn't come with a manual. Somewhere between the gels that never held, the two-hour routines, and the tutorials that almost worked, we got tired of watching good curls lose to bad advice. So we built the routine we wished existed — fewer products, less guesswork, curls that actually cooperate.

This giveaway is our way of saying thank you to the curl community that's stuck with us through every frizzy Monday and every "does this actually work" comment. We're giving away the exact routine we'd want sitting in our own bathroom.

Nothing beats curls that just work — and nothing beats winning the routine that gets you there.

What's up for grabs

Two ways to win — one grand prize, one runner-up. Both mean months of easier wash days.

PRIZES - Swipe

Grand Prize

2× Refill Pouches + a Kit

Enough curl cream, leave-in and cleanser to see you through months of wash days, plus a full Kit to round out your routine from scratch.

Runner-Up Prize

1× Kit of Choice

Pick the Kit that matches your curl type and start your routine the easy way — winner's choice, no guessing.

How the giveaway works

One entry gets you in. A few extra minutes gets you in more than once

Subscribe

Join our email list — takes 10 seconds & gives you an entry.

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Extra Entries

Follow all the tasks on the giveaway page to get as many entries as possible

You're entered

We will pick a winner out of the entries at random and announcement will be [insert date]

Shop during the giveaway

Every order = a bonus entry.

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One bonus entry per platform

Complete the Bonus Tasks

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Have Your Curl Moments

SHOP BY HAIR

WAVY

CURLY

COILY

brunette with 1B type hair

STRAIGHT

Explore Our Routines

text saying "LOHY. LAX Routine Curls Made Easy", woman with wavy brunette hair, playing with hair while looking in mirror

LAX Tutorial

For those short on time

text saying "LOHY. HERO Routine Curls Made Easy", woman with wavy brunette hair, sitting in salon chair looking towards camera, and Jonina from LOHY. standing behind chair with wavy brunette hair

HERO Tutorial

The routine giving you full curl definition

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MINI Tutorial

Definition for all the little ones

text saying "LOHY. FRO Routine Curls Made Easy", woman with coily brunette hair, sitting in salon chair looking towards camera, and Jonina from LOHY. standing behind chair with wavy brunette hair smiling.

FRO Tutorial

For those with condensed curls

text saying "LOHY. PIXIE Routine Curls Made Easy", woman with short curly blonde hair, sitting in salon chair looking towards camera, and Jonina from LOHY. standing behind chair with wavy brunette hair smiling.

PIXIE Tutorial

For all those with shorter curls

Find Your Curl Type

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